This is How the Agency
of the Future Develops
& Produces Television

 

Get more campaigns, more creative energy and own it all.

With Boom Ideanet we never run out of fresh ideas. We’ve turned to Boom to source a range of creative ideas, from graphic designs and promotional concepts to web content and campaign ideas.

Shane McCall, VP, Creative Director of PetSmart

Boom worked with us to prepare a brief, engage their network and turned over a wealth of great ideas. We moved right into production and now have inspired advertising to show for it.

Troy Lott, President/Executive Producer, Intake Studios

TV Development & Production  from Boom Ideanet

Even in this digital age, broadcast television is still a go-to medium. Boom Ideanet is the ideal way to get broadcast quality creativity for TV development and production on a project basis. The Ideanet population features a surprising depth of brand and category experience. On every brief, a proven blend of tested veterans and fresh-thinking talent contribute ideas.

You decide what works and what doesn’t, identify hidden gems or full-blown brilliance. Then you control how far the ideas advance in the network or whether your team takes over. Boom plays whatever role you need, from purely handing over a compilation of ideas to helping refine scripts and even move into production.

Contact us to discuss your project and download our eBook on creative crowdsourcing to see how the agency of the future is here today.

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Learn how to develop and produce better TV campaigns with creative crowdsourcing.

Crowdsourced TV Development and Production Gives You More

A wealth of ideas

Ideas right on brand

Ideas without boundaries

See the Ideanet in Action

An example of a television spot in which Boom Ideanet played a role in creation through production and completion of the spot, was the PetSmart 2014 Black Friday spot.

Selected from over 200 ideas offered by our Ideanet, the PetSmart Black Friday TV concept offered a unique and captivating spin on Black Friday. Boom Ideanet handled not only ideasourcing, but also produced the campaign.

The PetSmart 2014 Black Friday spot leverages a little charm to create a Black Friday spot that stood out from the rest. The spot also takes license from the week’s shopping urgency to break the mold of PetSmart’s on-going Thank You Notes Holiday Campaign.

This corresponding PetSmart 2014 Holiday Campaign also created and produced by Boom was named one of the Top Ten Holiday Ads by AdAge and Ace Metrix.

Read more about this breakthrough campaign on our blog.

"The Petsmart campaign had extraordinary breakthrough power necessary to rise above the noise of the season and to drive performance for the brand" - Ace Metrix CEO

Contact Our Idea Director To Discuss Your Campaign

 

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