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Campaign Concepts from Boom Ideanet


Tap Boom’s creative network for campaign concepts to help you prepare for pitches or to wow current clients. We can deliver over-arching directional ideas, mood boards with concept statements, look and feel, tag lines, audio and music reference, typography, visual style and more. You’ll work directly with an experienced idea director to get what you need. No ego. No agenda. Just satisfaction.

Contact us to discuss your project.


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See the Ideanet in Action

A prime example of how crowdsourcing can be used to develop campaign concepts is demonstrated in the 2014 PetSmart Holiday Advertising Campaign.

Petsmart tapped into Boom’s network of vetted creative talent, and within days, the network submitted more than 200 campaign concepts. PetSmart then selected “Thank You Notes” as the winning concept. Boom produced the concepts into a national TV campaign including 30-second and 15-second spots.

The resulting PetSmart 2014 Holiday Campaign was named one of the Top Ten Holiday Ads by AdAge and Ace Metrix.

Read more about this, and other breakthrough campaigns on our blog.

“The Petsmart campaign had extraordinary breakthrough power necessary to rise above the noise of the season and to drive performance for the brand” – Ace Metrix CEO

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